An online store with a twist

This major European department store chain has cooked up a brilliant animation involving an array of its products as a way of promoting its online store.

As more and more ecommerce stores come online, the days of online shopping seeming a novelty are long gone. If only stores would follow the lead of the Dutch retailing chain Hema, it might feel exciting again. This major European department store chain has cooked up a brilliant animation involving an array of its products as a way of promoting its online store.

Take a look at this marketing campaign from Hema. You can’t order anything and it’s in Dutch but don’t click on any of the products pictured, just wait and see what happens … and be sure you have your sound turned up.

This company has a great sense of humour, a innovative marketing department and an accomplished web designer!

http://producten.hema.nl

1 COMMENTS

  1. Mairead
    November 28, 2008 19:25 Reply

    Totally Cool…LOL

Leave a reply